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Selling Summits vs. Selling Sunset:  Real Estate IRL vs. What You Binged on Netflix Last Night

The world of real estate has always fascinated us, capturing our imaginations and dreams. With the rise of reality TV shows like "Selling Sunset," we're given a glimpse into the glamorous and drama-filled world of selling high-end properties in Los Angeles. But when it comes to real estate in Canmore, Alberta, the reality is quite different. In this blog post, we'll explore the hopefully obvious disparities between selling real estate in Canmore and the extravagant portrayal seen on "Selling Sunset.


Fashion Styles:  In the glamorous world of "Selling Sunset," fashion takes center stage with high-end designer labels, chic dresses, and tailored suits that match the luxurious properties showcased on the show. However, in Canmore, the fashion scene embodies a unique "mountain professional" vibe. We embrace a practical yet stylish approach, where comfort meets outdoor-inspired fashion. Locals can be seen sporting their "Patagucci" gear, a playful blend of outdoor brands and fashion flair, as they navigate the breathtaking landscapes and engage in the real estate market. It's a fashion style that reflects our appreciation for the natural beauty of the mountains while maintaining a professional appearance.  Did I just come from a listing appointment or hit Horseshoe on my way to the office? And does it really matter?!  So, leave the stilettos behind and opt for Blundstones in the winter or Birkenstocks in the summer as you embrace the Canmore real estate scene.

Market Dynamics and Pricing:  While "Selling Sunset" showcases multi-million dollar properties with jaw-dropping price tags, Canmore's real estate market takes a more down-to-earth approach. Our market dynamics are influenced by factors like local economy, demand, and price. Don't expect extravagant mansions on every street corner; instead, we offer a balance of stunning properties at various price points and regardless of your budget, we’re all here to enjoy the same beautiful backyard that spans the entire Bow Valley.

Clientele and Property Types:  "Selling Sunset" may focus on the rich and famous, but in Canmore, we cater to a diverse range of clients - admittedly this does include celebs from time to time. Whether you're a first-time homebuyer, a family looking for a mountain retreat, or an investor seeking a rental property, we've got you covered. Our local real estate agents embrace versatility and work tirelessly to find the perfect property that suits your unique needs.

Negotiations and Timeframes:  In the world of "Selling Sunset," negotiations seem effortless, with deals closing in a flash. But in Canmore, we believe in taking our time and ensuring every aspect of the transaction is thoroughly examined. Negotiations can be a delicate dance, and closing a deal may take weeks or even months. We're not afraid to put in the time and effort to get the best outcome for our clients. After all, good things come to those who wait (and negotiate).  Not to mention here in CANADA, we are regulated by CANADIAN real estate rules & regulations.  If you would like to learn more about how we do real estate in Canada and Alberta specifically, please feel free to reach out and I can explain the process from start to finish but what you see on “Selling Sunset” does not mean you understand how to buy a house. Once again for those in the back, binging a Netflix show does not earn you a real estate license.

Marketing and Promotion:  While "Selling Sunset" dazzles us with luxury staging and extravagant open houses, Canmore's real estate marketing takes a more practical and cost-conscious approach. We know that a well-crafted listing with professional photos and compelling descriptions can do wonders. We rely on our witty writing skills and online platforms to attract potential buyers, keeping our marketing efforts effective without breaking the bank.  That being said Canmore does have a healthy luxury market which does require a bit more of the glitz and glam to properly showcase your property to the right buyers so make sure you interview local agents with an effective marketing strategy for your specific segment of the market (like Me!).

Professional Dynamics and Drama:  Ah, the drama on "Selling Sunset" is riveting, with personal conflicts and shocking revelations aplenty. But in Canmore, we keep it light-hearted and professional. Our team thrives on cooperation and collaboration, ensuring our clients' satisfaction without the need for a Hollywood-style feud. Drama is reserved for our favorite reality TV shows, not real estate transactions. We prioritize teamwork and a shared goal of delivering exceptional service, leaving the tabloid-worthy tales behind.

Boundaries:  In the fantastical world of "Selling Sunset," agents seem to blur the line between professional and personal, lounging in beds, swimming in pools, and hosting wild parties. But let's be real, in Canmore we understand the importance of discretion and respect your privacy. You won't find us cannonballing into your pool, filming TikToks on your stripper pole or spilling the tea while lounging on your bed. We're here to provide outstanding service, not turn your property into a comedy stage. Our priority is showcasing your property, not ourselves..

Selling real estate in Canmore is a unique adventure, far from the glitz of "Selling Sunset." We bring a down-to-earth approach and a dash of humor, focusing on fair pricing, diverse clients, patient negotiations, and smart marketing. But it's not just about the properties; we also embrace the irresistible mountain town lifestyle. As a Realtor, I walk the walk and live the mountain life, because how can I talk the talk if I don't live it? Together, we'll navigate the Canmore real estate journey with a smile.

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